Three reasons not to use mobile tools for selling:
- They didn’t exist before (not in the budget)
- We’re unique in our industry (not clear where to start)
- We have many legacy tools (we’re getting by just fine)
Three reasons to embrace mobile tools for selling:
- They didn’t exist before (we can’t afford not to develop new capabilities)
- We’re unique in our industry (mobile can adapt to us)
- We have many legacy tools (let’s make them accessible with mobile)
It’s a terrible time to tackle mobile.
And…there’s no better time to do it.