10-20% of your visitors are checking you out from their smartphones or tablets. In under two years, that number will cross the 50% mark, meaning mobile traffic will surpass desktop.
Don’t have a mobile site yet? If you have a website and your customers have smartphones, then you have a mobile site…it’s just unintentional.
To make it more intentional, ask your web people about responsive web design. It means updating and redesigning so that a single site recognizes and adjusts to the device it’s being viewed on.
Now is a good time to start adjusting your site to the way more and more of your visitors choose to view it.